Stuck on what to talk about or post on social? All that is about to change.

The best way to get to know your perfect customer is to create a buyer persona - or avatar for them. It's not a hard process - but does take some time to do.

You know you need to use them but how do you get started?? Here’s the step-by-step way to create an Instagram Reel. Step 1: Click the plus icon Navigate to your profile page, and click the + icon in the top right-hand corner of the app (this is the same one you would use to create a feed post or an Instagram Story). This will open a menu that allows you to choose what type of content you want to create—tap Reels.